Milan Men's Fashion Week: A Style Revolution

Introduction

Despite the absence of several major brands, Milan's fall men's collections left retailers optimistic about the upcoming season. Prada, Giorgio Armani, Emporio Armani, and Zegna delivered widely praised runways, showcasing exciting new ideas that had retailers buzzing with anticipation.

“The calendar was rich with presentations and showroom visits that more than made up for this,” said Bruce Pask, senior editorial director at Neiman Marcus. “The collections and shows were strong, and the menswear market feels robust, leading to an optimism and enthusiasm that was felt throughout the week.”

Joseph Tang, fashion director at Holt Renfrew, added, “the season delivered a refreshing perspective on men’s sportswear and tailoring, emphasizing key fashion trends and novelty styles that continue to resonate in the market.”

Key Trends

• Voluminous coats, drop-shouldered jackets, and wide-leg pants
• Textural fabrics: velvet, cashmere, corduroy, and vicuña
• Deconstructed, superlight double-breasted suits
• Layering and versatile knitwear
• Faux fur and striking shearling collars
• Western wear influences (Praga, Ralph Lauren)

Must-Have Items

• Prada’s shearling-collared coats and cowboy boots
• Church’s high-frequency brogues
• Brunello Cucinelli’s geometric jacquard cardigans and fleece western shirt
• Velvet dinner jackets
• Multitasking shirt jackets
• Soft tweed suits or sport jackets

Expert Quotes

“We saw the many moods of tailoring, from dressed-up suits with shirts and ties, to a more relaxed take on softly tailored separates and sport jackets, often undone, worn with easy knits.” — David Theilebuele, men’s fashion director at Bloomingdale’s

“The suit is back! Tailored clothing took center stage this season in Milan, with suiting dominating how we envision our customers dressing for fall.” — Joseph Tang, fashion director at Holt Renfrew

“Milan is particularly strong for luxe menswear powerhouse brands Kiton, Brunello Cucinelli, and Brioni, all of whom are masterful at combining traditional tailoring with more everyday sportswear in a way that looks believable and fresh.” — Young-Su Kim, divisional merchandise manager at Bergdorf Goodman

“Outerwear is always a key focus for the season, and it’s bolder and more impactful than last year.” — Sophie Jordan, menswear buying director at Mytheresa

Buying and Investment Trends

Retailers are experiencing a slight increase in budgets, indicating consumer confidence and a desire for investment-worthy pieces. Consumers are gravitating towards timeless classics and sustainable options, seeking garments that offer longevity and versatility.

Closing Remarks

This season's Milan Men's Fashion Week showcased a renewed commitment to innovation and style in menswear. From experimental pattern mixing to exquisite fabrics and impeccable tailoring, designers offered a wide range of options for modern gentlemen. With its focus on versatility, comfort, and individuality, this season's collections set the stage for an exciting future in menswear fashion.